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Advertisement Review- Motilal Oswal

Punch line: when you focus on one thing you master it!!!


It took me one whole month of misadventures to learn preparing tea that was just ok enough to drink. And  it doesn’t end here as time and again tend to foray in to similar territories like chopping onions, ironing my cotton shirts or a more sophisticated activities like slogging it out with excel worksheets or even countering the raging gun fire to crush the enemies in my mobile game, this and more often to settle with sad ends.

Seeing these series of catastrophic events I could only find myself re-establishing the long known universal fact that what practice and focus can deliver.

Now if you are one of those born adventurous souls raring and daring to chart out new invasions with your current set of skills in the armory, we all better be inspired by this ad which says it all in a 64 second visual treat with an acute shot of spirit uplifting acts.

Going by the punch line “When you focus on one thing you master it”…. And how!!! This is an award winning ad of motilal oswal equity directed by Kishore Iyyar.

Watching this 1 minute thriller will surely leave us spellbound and compels us to watch it over and over again. From start to end its packed with impeccable & mesmerizing skill displays by people working in different professions like that office clerk mercilessly dead on target in stamping the bunch of documents with a sheer nonchalance of a boy swatting flies or that bun wala or even that barber chopping off hair just like we spread butter on the bread. So easy? Well seeing this unprecedented deeds easily separates us commoners (or many of us) for whom it is hard to execute this even wrongly…
The art displayed here is so insanely immaculate that it almost touches the ceiling limit of perfection and that too in such a way that at times we couldn’t stop but believing that their mind is only observing their lightning fast body movements. In addition to this the background score which goes with the ad is equally catchy and blends just rightly to this splendid show and why wouldn’t It be?  As the ad makers have composed it especially to cater their need. All and all to me this ad really makes a deep impression on viewer in all aspects from spectacular concept which is treated alike and the appealing background score surely remains  “ icing on the cake”. What do you say?? Give me your valuable feedback on this commercial.


Kindly click below to watch this ad.


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